SEOptimum Videos

When I first started designing web sites for clients back in the late nineties I suppose it was natural that I gravitated to small businesses when promoting my services. I felt they’d understand where I was coming from ( me being a small business too) and vice versa.

Plus, on the whole, I’d be talking to the principals whenever I made contact or had a question or suggestion – something I preferred.

All this still holds true today – in fact more so. Not only do I still like doing business with individuals, or small groups of individuals, I have also turned it into my area of expertise: giving a small business, company or an individual a major internet presence.

Sure I still build (better!) sites but now that’s the just a part of the whole – a big slice of the cake for sure but with SEOptimum I like to offer the WHOLE cake, multi-layered, cream filled, iced and with a cherry on top! Ummm caaake!

So here on SEOptimum I address all kinds of issues but primarily focused on getting new and existing sites better ranked in Google and the other Search Engines covering, hopefully in layman’s language, these two vital areas:

• Search Engine Optimisation (SEO) – optimise your site(s) via on site, on page, changes and tweaks
• Search Engine Marketing (SEM) – how to promote your site(s) up the rankings using off page factors

and how these two processes do not sit in watertight compartments! Use one to help with the other!

I explain how in these pages and this is something I also do, in far greater detail, with my private clients.

I prefer to use video these  days and in my explanatory videos ( which I hope will explain to you in non techno jargon language what’s what, and what’s involved, in boosting your site up the rankings.

Look at the Drop Down Menu above ( just hover over the ‘SEOptimum Videos’ link on the main navigation) and click on what area you need clarification on, I’ll do my best to explain it to you in an easy to understand way.

These videos will no doubt help you, even if you don’t hire me and my team to do this stuff for you, and that’s cool!

There are no REAL secrets here, it’s about knowing what works and applying an ongoing optimization program that continually improves my clients sites in the search engine rankings. It also helps to have the right tools and the dedicated and task oriented staff,  I’m happy to say that I have both – effective staff and cutting edge tools.